A large, well established trade association had begun expanding globally but learned quickly that it was not as simple as opening up a new office. They struggled find the balance between maintaining their strong brand and preserving the cultural attributes that had made them so successful over the years with the reality that business was done very differently overseas. Leadership Solutions partnered with the global leadership team to conduct a comprehensive organizational effectiveness assessment to pinpoint where the struggles were and to recommend changes need to ensure a high functioning global organization. The entire global team was brought together for an off-site leadership retreat to discuss the feedback from the study and develop a game plan that everyone could support. The work resulted in role design changes, process improvements, and an increased focus on developing deeper, more productive relationships that would be critical for their future success both as a team and as a global entity.